Garrett DeRossett (b. 1992) is a Brooklyn–based designer and art director focused on interpreting ideas and emotions into the visual spectrum. A more traditional work archive is inbound, but for now please consider this space a consistently evolving template for the studio's current activities.
This practice is an ongoing exploration, focusing on the following principles:
1 — Everyone deserves a unique, thoughtful visual & conceptual brand voice that sets them up for success.
2 — The internet can be an ethical, accessible space that both provokes thinking and encourages freedom.
3 — Designers should all have a certain level of self-awareness, but not self-deprecation.
4 — Do work, regardless of financial compensation, for nonprofits and social causes. Full stop.
5 — Musicians are fluent in a beautiful and vibrant medium; create with and for them at all costs.
6 — Great art is formed when emotion and concept combine.
7 — Create work with and for friends, for free, as often as you can. It is the most pure way to grow.
8 — Overly intellectual design alienates; overly watered-down will disappoint. Your platform matters, and people listen.
9 — Your team is everything. Don't claim collaborative work as your own.
10 — Be nice.